Breaking News

Butter Welcomes ‘Matte’

August 27, 2014

New moisturizing lipstick collection.

The latest creation at Butter London is Lippy Moisture Matte Lipsticks. Billed as a never-before-seen formula that hydrates lips with a Triple Butter Complex, the velvety-matte formulation is also long lasting, according to the company. The lipsticks are created with gel-capsule technology, which encapsulates the pigments and butters. When the lipstick hits lips, the capsules break to release intense color and hydration creating a lightweight, non-drying matte look.
 

“The Lippy Moisture Matte Lipsticks are the perfect way to wear one of the hottest trends in fashion – matte lips,” says Katie Jane Hughes, Butter London global color ambassador. “The colors work with any skin tone and the flat bullet makes for flawless application. You can even use the angled point as a lip liner that glides on without feathering.
 
The lipsticks are out now for $22 each
at ulta.com or butterlondon.com.
  • It’s Magic!

    It’s Magic!

    Melissa Meisel, Associate Editor||March 20, 2017
    Argan oil-infused ‘Moroccan’ lip care brand jumps from WholeFoods into CVS.

  • On the Cutler Edge

    On the Cutler Edge

    Melissa Meisel, Associate Editor||March 13, 2017
    Top brand source at Redken forecasts up-to-the-minute hair trends.

  • Take The Hint

    Take The Hint

    Christine Esposito, Associate Editor||March 13, 2017
    Water brand forays into sun protection by capitalizing on scent and experience.

  • Supply-Side Innovations

    Supply-Side Innovations

    Tom Branna, Editorial Director||March 1, 2017
    Raw material suppliers roll up their sleeves and roll out their new products for the global cleaning industry.

  • New Faces in Familiar Places

    New Faces in Familiar Places

    Tom Branna, Editorial Director||March 1, 2017
    The American Cleaning Institute officially welcomed its new president.

  • Special Delivery

    Special Delivery

    Tom Branna, Editorial Director||March 1, 2017
    UV protection is important, but what good is that sunscreen if consumers won’t apply it?