Christine Esposito, Managing Editor04.27.21
Arbonne PBC, part of Group Rocher, has tapped Tyler Whitehead to serve as CEO. Whitehead will be joining Arbonne with an established track record and breadth of experience advising and coaching clients and teams and leading transformational change in the direct selling industry.
Whitehead has spent the past 18 years in the personal care, nutritional and dietary supplement space in the direct selling industry. Prior to that he was an attorney in private practice specializing in securities, mergers and acquisitions, and finance in highly regulated industries. His recent company experience included executive roles as president, west region at Nu Skin Enterprises, Inc. overseeing strategic global projects and sales and operations in 36 countries, VP of sales and operations Americas and VP and general counsel. He has been active as a Board Member in the Direct Selling Association (DSA), the Council for Responsible Nutrition (CRN), and the International Alliance of Dietary Supplement Associations (IADSA) along with board positions for a number of companies and community organizations throughout his career.
In his new role as CEO, Whitehead will continue Arbonne’s digital and global expansion efforts, adding his strategic vision to enhance the Arbonne brand and expand opportunity for independent consultants through business-model and product innovation, a heightened customer-experience focus and social commerce acceleration. Whitehead has demonstrated his ability to lead by consistently anchoring in a purpose-based culture of human empowerment, transparency and building teams focused on agile execution in rapidly evolving commercial environments, said Arbonne.
“I see great opportunity to lead the company into new frontiers,” said Whitehead, Arbonne CEO. “I am looking forward to that challenge and see enormous potential today with Arbonne and an incredible future ahead. I am confident with the talented Arbonne team we will find success and achieve our mission to help more people flourish in a healthy sustainable way.”
Whitehead received his Juris Doctorate from Willamette University and B.S. in Political Science from Idaho State University.
Whitehead has spent the past 18 years in the personal care, nutritional and dietary supplement space in the direct selling industry. Prior to that he was an attorney in private practice specializing in securities, mergers and acquisitions, and finance in highly regulated industries. His recent company experience included executive roles as president, west region at Nu Skin Enterprises, Inc. overseeing strategic global projects and sales and operations in 36 countries, VP of sales and operations Americas and VP and general counsel. He has been active as a Board Member in the Direct Selling Association (DSA), the Council for Responsible Nutrition (CRN), and the International Alliance of Dietary Supplement Associations (IADSA) along with board positions for a number of companies and community organizations throughout his career.
In his new role as CEO, Whitehead will continue Arbonne’s digital and global expansion efforts, adding his strategic vision to enhance the Arbonne brand and expand opportunity for independent consultants through business-model and product innovation, a heightened customer-experience focus and social commerce acceleration. Whitehead has demonstrated his ability to lead by consistently anchoring in a purpose-based culture of human empowerment, transparency and building teams focused on agile execution in rapidly evolving commercial environments, said Arbonne.
“I see great opportunity to lead the company into new frontiers,” said Whitehead, Arbonne CEO. “I am looking forward to that challenge and see enormous potential today with Arbonne and an incredible future ahead. I am confident with the talented Arbonne team we will find success and achieve our mission to help more people flourish in a healthy sustainable way.”
Whitehead received his Juris Doctorate from Willamette University and B.S. in Political Science from Idaho State University.