10.19.21
St. Ives has launched a new Solutions product line targeting the skin of stressed students. The of affordable line of acne products, which starts at $5.99, consists of an acne control cleanser, spot treatment, moisturizer and toner to clear stressed-out skin.
St. Ives Solutions Acne Control Cleanser is made with salicylic acid and 100% natural tea tree extract.
St. Ives Solutions Acne Control Spot Treatment, which dries clear for use on all skin tones, is fueled 2% salicylic acid.
St. Ives Solutions Clear Skin SPF Moisturizer is billed as hydrating lightweight gel-cream ideal for all acne-prone skin. It offers SPF 25 protection.
St. Ives Solutions Acne Control Cleanser is made with salicylic acid and 100% natural tea tree extract.
St. Ives Solutions Acne Control Spot Treatment, which dries clear for use on all skin tones, is fueled 2% salicylic acid.
St. Ives Solutions Clear Skin SPF Moisturizer is billed as hydrating lightweight gel-cream ideal for all acne-prone skin. It offers SPF 25 protection.
St. Ives Solutions Clear Skin Toner is a 3-in-1 product formulated with witch hazel, 100% natural tea tree extract and niacinamide.
In celebration of St. Ives’ new solutions product line, the popular skincare brand wants to give one lucky student the chance to win up to $50,000 for a year’s worth of free tuition and books, in addition to a year’s worth of St. Ives Solutions for glowing skin. The new line includes two acne control products to help fight breakouts and two clear skin products to care for post-acne skin.
"We know the cost of college is an issue that can weigh on the minds of Gen Z," said Dawn Hedgepeth, vice president of Skin Care at Unilever. "At St. Ives, we believe in infusing fun into one's daily routine to find ways to de-stress. We hope our new Solutions range – a collection of effective and affordable products – will help reduce the stress of skincare, especially when it comes to breakouts.”
Enlisting the help of leading actress and recent college student Sierra Capri, St. Ives is inviting undergraduate students everywhere to share the good, clean, fun ways they de-stress to enter the competition. Capri has announced the contest on her Instagram page through an in-feed video that spotlights how she likes to destress.
"As a full-time student studying biology who was also juggling acting auditions, I remember the financial stress of college like it was yesterday," said Capri. "Many times, that stress would manifest as breakouts. I wish at the time I had a line like St. Ives Solutions – it's an easy, low-stress approach to caring for skin and keeping it in glowing condition."
To enter, undergraduate students can tell their own story of how they destress and tagging @stivesskin while using the hashtags #StIvesScholarship and #Contest on Instagram. Undergraduate students have until Nov. 5 to complete and post their video.