02.03.22
Premier Dental, a developer and manufacturer of dental and medical products, has launched Izzo, a new 4-in-1 oral care system that includes an oscillating toothbrush, polishing system, scaler and UVC sanitizer case designed to kill germs that can linger on a brush head between uses.
The kit is available www.izzosmile.com.
The toothbrush’s advanced power handle and oscillating brush head has three speeds (ultra, daily and gentle).
The polishing system is said to deliver 93% better cleaning efficiency than advanced whitening toothpastes via an interchangeable polishing cup head that fits on the power, plus a tube of enamel polishing paste.
Third party tests show the system removes surface stains and soft plaque 73% better than advanced whitening toothpastes—and does it safely—with 45% less abrasion on the teeth.
The scaler is designed specifically for at-home use; it made from medical grade polymer and has the “soft plaque-fighting strength of metal.”
The UVC sanitizing case, which kills 99.99% of germs, holds its charge for a month after 2 hours of charging.
Floss picks made from bamboo charcoal and cornstarch are also included with the initial launch kits.
"Our drive and passion to continue to elevate oral care is at the heart of our business expansion into direct-to-consumer," said Julie Charlestein, fourth-generation CEO of the family-owned Premier Dental. "Izzo is a natural extension of our commitment and experience to the professional, where we have been at the forefront of innovative solutions for over a century. We are so excited and energized to bring this science and technology revolution to the consumer so that they can experience healthy confidence. "
The company said it will offer a subscription option.
The kit is available www.izzosmile.com.
The toothbrush’s advanced power handle and oscillating brush head has three speeds (ultra, daily and gentle).
The polishing system is said to deliver 93% better cleaning efficiency than advanced whitening toothpastes via an interchangeable polishing cup head that fits on the power, plus a tube of enamel polishing paste.
Third party tests show the system removes surface stains and soft plaque 73% better than advanced whitening toothpastes—and does it safely—with 45% less abrasion on the teeth.
The scaler is designed specifically for at-home use; it made from medical grade polymer and has the “soft plaque-fighting strength of metal.”
The UVC sanitizing case, which kills 99.99% of germs, holds its charge for a month after 2 hours of charging.
Floss picks made from bamboo charcoal and cornstarch are also included with the initial launch kits.
"Our drive and passion to continue to elevate oral care is at the heart of our business expansion into direct-to-consumer," said Julie Charlestein, fourth-generation CEO of the family-owned Premier Dental. "Izzo is a natural extension of our commitment and experience to the professional, where we have been at the forefront of innovative solutions for over a century. We are so excited and energized to bring this science and technology revolution to the consumer so that they can experience healthy confidence. "
The company said it will offer a subscription option.