05.11.22
Iskra Lawrence’s body and personal care brand, Saltair, has launched natural deodorants using a next-generation formulation of activated acidification to keep odor at bay for over 24 hours.
Formulated with BHA, zinc ricinoleate, nourishing oils and algae to help neutralize odor, this formulation keeps you feeling fresh for long-lasting performance and expands on Saltair’s existing range of serum body washes and nourishing body lotions.
The new deodorants will be available in seven fragrances (including fragrance-free), matching most of the existing serum body washes and introducing seascape, and packaged in refillable pods, made from recycled plastic.
“I knew when I started Saltair I wanted to create a deodorant that not only controlled odor all day, but also had added skincare ingredients to help sooth irritation, soften skin and even help brighten underarms,” said Lawrence, Saltair’s founder. “After months of testing, we knew we had something special and wanted the clinicals to back it up. Using one of the top global clinical testing facilities, with over 20 years of deodorant trial experience, we are proud to say our formulation has been clinically proven to control odor for over 24 hours, visibly brighten under arm skin, improve smoothness after one week and keep underarms feeling fresh all day.”
About the Natural Deodorants
The Natural Deodorants are retailed at $10 with refillable pods at $8. Fragrances include Santal Bloom, Island Orchid, Lush Greens, Seascape, Lagoona, Black Tide and fragrance-free.
Salicylic acid acidifies the skin for optimal odor control while exfoliating and smoothing; zinc ricinoleate neutralizes odor by absorbing odor molecules; tamanu oil and brown algae balances skin moisture barrier and improves skin condition; and saccharomyces ferment and amino acid derivative keeps skin feeling fresh.