11.14.22
Holly Thaggard, founder, and Amanda Baldwin, CEO, of Supergoop! have been named by Ernst & Young LLP as Entrepreneur Of The Year 2022 National Overall Award winners.
Thaggard and Baldwin were selected by an independent panel of judges from 206 Entrepreneur Of The Year regional winners from 190 companies across the US. Together, they are fighting skin cancer and have scaled Supergoop! by bringing in investors and dermatologists to create an entire new category, a lifestyle brand dedicated to sunscreen, according to EY US.
"Recognizing and celebrating ambitious leaders who are disrupting markets and remaking industries all while improving lives is at the very core of Entrepreneur Of The Year," said Andrew (AJ) Jordan, EY Americas Entrepreneur Of The Year Director. "Holly and Amanda have stood out in an extremely competitive industry by demonstrating an uncanny ability to create and market SPF-boosted skincare and beauty products in a way that makes consumers excited to use them. The mission-driven duo has grown a booming business built on trying to save lives. They exemplify the values of the program, and we are so excited to celebrate them as the Entrepreneur Of The Year 2022 National Overall Award winners."
Supergoop! offers more than 40 SPF-boosted skincare and beauty products that promote everyday sun care. The company sells through its own direct-to-consumer website and retail partners, and in 12 countries, including Canada, China and the UK. The company continues to be mission-driven, with its scale now funding its giving program, Ounce by Ounce, which distributes free sunscreen in schools, and enables its work with various stakeholders in the government and other nonprofit organizations to ensure sun safety, particularly among children and underserved populations.
A year ago, Blackstone took a majority stake in the company. In May, the brand announced new investors.
Thaggard and Baldwin were selected by an independent panel of judges from 206 Entrepreneur Of The Year regional winners from 190 companies across the US. Together, they are fighting skin cancer and have scaled Supergoop! by bringing in investors and dermatologists to create an entire new category, a lifestyle brand dedicated to sunscreen, according to EY US.
"Recognizing and celebrating ambitious leaders who are disrupting markets and remaking industries all while improving lives is at the very core of Entrepreneur Of The Year," said Andrew (AJ) Jordan, EY Americas Entrepreneur Of The Year Director. "Holly and Amanda have stood out in an extremely competitive industry by demonstrating an uncanny ability to create and market SPF-boosted skincare and beauty products in a way that makes consumers excited to use them. The mission-driven duo has grown a booming business built on trying to save lives. They exemplify the values of the program, and we are so excited to celebrate them as the Entrepreneur Of The Year 2022 National Overall Award winners."
Supergoop! offers more than 40 SPF-boosted skincare and beauty products that promote everyday sun care. The company sells through its own direct-to-consumer website and retail partners, and in 12 countries, including Canada, China and the UK. The company continues to be mission-driven, with its scale now funding its giving program, Ounce by Ounce, which distributes free sunscreen in schools, and enables its work with various stakeholders in the government and other nonprofit organizations to ensure sun safety, particularly among children and underserved populations.
A year ago, Blackstone took a majority stake in the company. In May, the brand announced new investors.