12.15.22
According to Future Market Insights (FMI), the global tinted cosmetics market is estimated at $1.5 billion in 2022 and is projected to reach $2.29 billion by 2032, with overall sales accelerating at a CAGR of roughly 4.3% from 2022 to 2032.
Tinted cosmetics are often used to cover up blemishes, uneven skin tone and pores. These cosmetic products are gaining popularity, as they help in achieving a natural and makeup-free look, according to FMI.
Eyes, lip and cheek tints are the next popular tinted cosmetic products, according to FMI. They are used by both men and women. Tinted products for men include moisturizers and serums, which provide additional benefits to the skin.
FMI reports that North America and Europe will continue to lead the global tinted cosmetics market during the forecast period. The US tinted cosmetics market is poised to grow at a significant pace over the assessment period.
Changing fashion trends and growing penetration of social media are expected to play a significant role in boosting the tinted cosmetics market during the next ten years, according to FMI analyst. In addition, multifunctional products with natural ingredients will bode well for the market.
Leading players operating in the tinted cosmetics include Live Tinted, Nykaa, ELF, Lab Series, Maybelline, Lakmé, Oriflame, Nivea, Bobbi Brown, BareMinerals, Kosas, and Rare Beauty among others.