05.11.23
The Hollywood Chamber of Commerce has tapped Turnkey Beauty’s Vince Spinnato to create a fragrance paying homage to the Hollywood sign’s 100th birthday.
This year, the Hollywood Chamber of Commerce has partnered with Evolution USA LLC to launch brand activations, one of which includes a two-piece fragrance collection featuring sunrise- and sunset-inspired fragrances.
The two groups have tapped Vincenzo (Vince) Spinnato, president/CEO of TurnKey Beauty, to develop the new collection. Spinnato will create the new fragrances and is currently searching for a national/international manufacturing and distribution company.
Last year, Spinnato worked with Judy Garland and Liza Minnelli to create Judy: A Gardland Fragrance honoring the late iconic actress. He is currently working with The Ella Fitzgerald Charitable Foundation and their licensing agent, Evolution USA, to create a perfume that honors The First Lady of Song, Ella Fitzgerald.
“Hollywood Sunrise” and “Hollywood Sunset” will debut later this year.
Additional Reading
Go here to listen to the Happi Podcast with Vince Spinnato who discusses his book, "My Pursuit of Beauty."