07.22.23
Colorproof, the leader in professional, high-performance color care, has forged its second partnership with HairToStay this August in honor of National Hair Loss Awareness Month.
Colorproof first partnered with HairToStay last October in recognition of Breast Cancer Awareness month and will partner again with the organization to amplify HairToStay’s mission of increasing awareness and helping patients afford Scalp Cooling Treatments which helps prevent or reduce hair loss during chemotherapy. ColorProof is thrilled to be donating a $1 of every Biorepair Scalp and Hair Therapy Kit sold to HairToStay during the months of July and August.
“We are proud to continue our partnership with Colorproof for our Hair Loss Awareness Month campaign featuring the brand’s Biorepair Scalp and Hair Therapy Kit,” said Bethany Hornthal, cofounder and executive director of HairToStay. “Colorproof’s ongoing commitment to giving back has proven to positively benefit the lives of many low-income cancer patients. By supporting our organization, these individuals have a better chance of keeping their hair while undergoing chemotherapy, which in turn may help to uplift their spirits throughout the process. HairToStay relies on the generosity of the haircare industry, and we are extremely grateful for the support we have received and continue to receive from Colorproof.”