08.29.23
Somavedic is expanding beyond devices to include topicals and ingestibles. The creator of the Attune Health app is launching C60 Serum and Balm duo ($149). Earlier this year, Somavedic introduced a range of supplements. Both the supplements and topicals are within reach of most consumers. After all, Somavedic devices retail anywhere from hundreds ($498) to thousands ($5600) of dollars.
The new skin care formulas include Carbon 60 (C60), an antioxidant said to be 172 times stronger than traditional vitamin C. The ingredient can be found in the brand’s ingestible Carbon Elixir C60 ($109). The soccer ball-shaped molecule, made up of 60 carbon atoms, was officially discovered in 1985 and the trio who did so won a Nobel Prize in chemistry in 1996. Several small human studies published on PubMed show that the ingredient could have skin benefits, including antiaging and antibacterial properties, typical of an antioxidant like vitamin C. However, most notably, ongoing research shows the molecule’s potential for fighting free radicals, a key benefit Somavedic is focused on with all of its launches.
Somavedic is just one of many companies expanding product offerings into topicals and ingestibles. The link between the two is the focus of Happi's Wellness Conference & Tabletop Exhibition, which is set for November 3 in New York City.
The new skin care formulas include Carbon 60 (C60), an antioxidant said to be 172 times stronger than traditional vitamin C. The ingredient can be found in the brand’s ingestible Carbon Elixir C60 ($109). The soccer ball-shaped molecule, made up of 60 carbon atoms, was officially discovered in 1985 and the trio who did so won a Nobel Prize in chemistry in 1996. Several small human studies published on PubMed show that the ingredient could have skin benefits, including antiaging and antibacterial properties, typical of an antioxidant like vitamin C. However, most notably, ongoing research shows the molecule’s potential for fighting free radicals, a key benefit Somavedic is focused on with all of its launches.
Somavedic is just one of many companies expanding product offerings into topicals and ingestibles. The link between the two is the focus of Happi's Wellness Conference & Tabletop Exhibition, which is set for November 3 in New York City.