10.16.23
Crown Laboratories’ PanOxyl acne care portfolio is now available at Ulta Beauty.
The assortment will include eight existing SKUs within its award-winning acne care portfolio. The launch will offer Ulta Beauty guests a novel way to discover the PanOxyl brand and drive additional brand awareness through the retailer's 1,350-plus store locations across the US and online, according to the brand.
The PanOxyl assortment will include the brand's two SKUs: Acne Foaming Wash 10% Benzoyl Peroxide (BPO) and Acne Creamy Wash 4% BPO. Additionally, guests will be able to purchase the Acne Treatment Bar 10% BPO, Clarifying Exfoliant 2% Salicylic Acid, Adapalene Gel USP 0.1%, Oil Control Moisturizer SPF 30 and Balancing Repair Moisturizer. The PanOxyl assortment at the retailer will maintain the brand's accessibility, priced between $8 and $14 per unit.
"Over the last few years, we've seen a growing market desire for a convenient way to engage with PanOxyl—a demand we can attribute to viral celebrity mentions and influencer testimonials on social media, that speak to the efficacy of the portfolio," said Steve Gallopo, general manager and executive vice president of Therapeutics at Crown Laboratories. "Expanding access to our products is always rewarding and we're excited to finally provide our consumers access to PanOxyl at what is essentially the Millennial and Gen-Z beauty lovers' playground."