12.05.23
Trace Minerals – a trace mineral, liquid magnesium and performance nutrition brand – has appointed Charles “Chuck” Walkley as its new chief operating officer (COO).
With more than three decades of experience in the CPG industry, Walkley has a proven ability to build and scale brands. As COO of Trace, Walkley will oversee daily operational functions.
“As we look forward to further growing Trace Minerals in 2024 and beyond, Chuck’s role will be crucial in helping us reach and exceed our goals,” said Matt Kilts, CEO of Trace Minerals. “With extensive industry knowledge, experience and relationships, Chuck is sure to be a valuable addition to our leadership team.”
Walkley has experience building high-performing management and sales teams, setting corporate vision, leading sophisticated manufacturing operations, elevating brand equity and more. Most recently, he served as COO for CocoVibe, the nation’s leading supplier of tropical concentrates and purees.
Prior to, Walkley was CEO for New Whey Nutrition, COO for Tampico Beverages Inc. and vice president of sales for Vermont Pure Springs. He has also held positions at Quaker Oats Company and Pepsi Cola Company.
Prior to, Walkley was CEO for New Whey Nutrition, COO for Tampico Beverages Inc. and vice president of sales for Vermont Pure Springs. He has also held positions at Quaker Oats Company and Pepsi Cola Company.
“I am fully aligned with Trace Minerals’ mission to help people re-mineralize their bodies and live healthier and fuller lives,” said Walkley. “As I embark on this new role, I will leverage my expertise to support the company today and drive continued growth in the coming months and years.”