02.05.24
MAC Cosmetics is kissing its 40th birthday with an innovative new lipstick launch.
Available in 40 shades to celebrate each year in business, "MACixmal" offers a reformulated, refreshed version of its original matte lipstick, “maxed out” to give lips more matte color, with 12-hour wear and eight-hour instant moisture, per the brand.
A blend of coconut oil and organic shea and cocoa butters condition pouts while creating an “ultra-vibrant” glide.
The high-shine packaging design and MAC-embossed bullet lipstick case features at least 30% PCR material, the brand says.
MACximal is available here.