04.04.24
Tom's of Maine has unveiled a new campaign with the launch of its new deodorant line.
The “Smell Good, Good” campaign challenges consumers to open up about natural underarm protection.
"At Tom's of Maine, we strive to make top-of-the-line natural personal care products that are rooted in good all around," said Cristiane Martini, general manager at Tom's of Maine. "That's why we're introducing our Smell Good, Good campaign with this launch. We believe in combining the good in science and nature to help people smell good, with our new odor and wetness protection, while also feeling proud of supporting a brand that does good for people and our communities."
The new Tom's of Maine deodorant and antiperspirant line is cruelty-free and free from dyes, parabens, baking soda and artificial fragrances and preservatives. The deodorant is aluminum-free, designed for smooth glide and to go on clear, and is made with naturally sourced and derived moisture-locking ingredients and aloe vera. The antiperspirant provides effective 48-hour odor and sweat protection. All products come in a modern container made with 100% recycled plastic.
Tom's of Maine deodorant retails for $7.99 is available in 11 scents, including Clean Coast, Coconut Mango, Cucumber Aloe, Eucalyptus Mint, Lemongrass Tea Tree, Mountain Spring, North Woods, Rose Vanilla, Sandalwood Vanilla, Unscented and Wild Lavender.
The antiperspirant line is available in two scents, Cucumber Aloe and North Woods.
All products are available nationwide at retailers like Walmart, Target, Whole Foods and on Amazon.
All products are available nationwide at retailers like Walmart, Target, Whole Foods and on Amazon.