04.17.24
John Masters Organics (JMO) is reliving its eco-journey on the brand’s one-year anniversary of its partnership with GreenSpark and Plastic Bank.
Since aligning forces with Greenspark and Plastic Bank, every item purchased from JMO’s website results in the retrieval of two ocean-bound plastic bottles. One year into its successful eco-friendly endeavor, the partnership has reached company milestones by elevating environmental consciousness and taking concrete steps towards a greener future.
By the Numbers
In one year, the brand has collectively rescued 100,000 plastic bottles from oceans. The company says each bottle saved is a testament to its commitment to cleaner waters and a healthier planet. JMO also planted a forest of 3,000 trees, offsetting six tons of CO2.
In addition to everyday sustainability efforts, JMO’s packaging has been fully recyclable since its debut three decades ago with a comprehensive recycling guide to help consumers properly dispose of packaging materials. JMO also partnered with 1% For The Planet in 2020 to donate 1% of skin care proceeds to this non-profit, annually.