04.16.24
With spring in full bloom, Matrix is turning up the heat with 10 new tonal control acidic gel-cream toner shades.
Calibrated to warm up reds, coppers, and warm blondes, these new shades tap into 2024’s hottest shade trends, according to brand officials.
“I love the new warm gold Tonal Control shades specifically for creating bright balayage looks with that sun-kissed glow,” said Matrix Brand Ambassador George Papanikolas. “And the new reds and coppers are vibrant and rich – perfect for the on-trend client!”
Tonal Control toners feature real-time visible oxidation technology, allowing shades to gradually deepen over time as they process with “predictable” results, according to the brand.
What’s more, the hybrid texture of the gel-cream allows stylists to apply with either a brush, for more control, or a bottle, for more speed. Tonal Control spreads and applies easily through hair and stays in place with no drip, the brand said.
Tonal Control Turn Up the Heat will be available at professional beauty distributors starting this month.