04.25.24
La Roche-Posay has launched two new dark spot innovations – Mela B3 Dark Spot Serum & Mela B3 UV Daily Moisturizer SPF 30.
Powered by Melasyl, L'Oréal's new multi-patented ingredient – 18 years in the making – marks a “breakthrough” in pigmentation science for those dealing with skin discoloration, according to marketers.
Mela B3 Serum is the first dermatological discoloration and dark spot solution powered by Melasyl with 10% niacinamide. This anti-aging serum visibly reduces a range of skin discoloration, including sunspots, age spots, post-acne marks and even the most persistent dark spots, with long-lasting results, while respecting the natural tone of all skin.
In addition to the treatment serum, Mela B3 UV Daily Moisturizer with SPF 30 aims to protect skin against visible signs of sun damage caused by UVA and UVB exposure. Powered by Melasyl and 5% niacinamide, it also helps improve the appearance of dark spots.
"Discoloration is a common complaint by patients, which occurs in all skin types. Mela B3 serum with Melasyl and niacinamide will improve facial skin discoloration, fade dark spots, and correct uneven skin tone," said board-certified dermatologist Dr. Valerie Callender. "Mela B3 Lightweight SPF 30 Sunscreen is formulated with Melasyl to correct existing dark spots while preventing post-inflammatory hyperpigmentation and discoloration from occurring. I recommend daily use of Mela B3 UV, which provides broad spectrum protection from UVA and UVB light."
La Roche-Posay Mela B3 Dark Spot Serum retails for $44.99. Mela B3 UV Daily Moisturizer SPF 30 retails for $34.99. Both can be purchased at CVS, Ulta, Target, Walgreens/Duane Reade, Rite Aid and online at www.laroche-posay.us, Amazon, Dermstore, LovelySkin and SkinStore.