12.01.16
Sephora continues to promote mobile-first technologies, evidenced by two new bot-powered tools that are now available exclusively on Messenger.
The new Sephora Reservation Assistant is an appointment booking bot to reserve a makeover at Sephora stores, while the new Color Match for Sephora Virtual Artist is a shade matching addition to the Sephora Virtual Artist bot. It scans any photo and instantly provides the closest lipstick color match from Sephora’s entire assortment.
The new Sephora Reservation Assistant is an appointment booking bot to reserve a makeover at Sephora stores, while the new Color Match for Sephora Virtual Artist is a shade matching addition to the Sephora Virtual Artist bot. It scans any photo and instantly provides the closest lipstick color match from Sephora’s entire assortment.