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Formula includes peptides, hyaluronic acid, vitamins C and F, sunflower seed oil and SPF in four familiar shades.
June 4, 2024
By: Lianna Albrizio
Associate Editor
Rodan + Fields, a leading skin and haircare direct selling brand, is merging color cosmetics with skincare with the launch of its new lip innovation, Plumping Lip Oil SPF 28.
The dermatologist-developed plumping lip oil delivers hydrating, brightening and plumping benefits – both instant and over time – with sun protection for a healthy, beautiful pout. Powered by skincare ingredients including peptides, hyaluronic acid, vitamins C and F, sunflower seed oil and SPF, Plumping Lip Oil is available in peach, berry, pink and coral. Vitamins help soften, retain moisture, reduce the appearance of fine lines and brighten lip tone.
“We are thrilled to bring consumers this innovative tri-benefit product that offers a unique combination of being a lip treatment, offering lip protection from further damage plus a pop of gorgeous color all in one,” said Dalia Stoddard, chief brand and innovation officer of Rodan + Fields. “As a leader in skin for over 16 years, we know lip care is an important step in every skincare routine and we are excited to offer this innovation in four beautiful shades as the last step in a daytime skincare routine.”
Lip-Smacking Clinical Results
In a clinical study, 100% of participants said they had more hydrated lips; 78% had plumper/fuller-looking lips; 74% had a more defined lip border; 91% agreed product nourishes lips with intense moisture; and 96% agreed lips feel softer, more supple and instantly conditioned.
Plumping Lip Oil SPF 28 retails for $40 here.
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