Pop-Up with Mytheresa and Flamingo Estate Returns to New York

Flamingo Estate and Mytheresa will return to East Hampton, NY with a pop-up where customers can shop an edit of Mytheresa’s fashion, accessories, fine jewelry and watches for women and men, a range of Flamingo Estate’s best-sellers and several new products produced exclusively for the pop-up, as well as test-drive two of Porsche’s latest electric vehicles.

Following the success of last year’s inaugural pop-up, this summer’s store has once again transformed an abandoned auto-body shop in East Hampton. This year will include a wider array of Mytheresa wares from the likes of Alaia, Bottega Veneta, Toteme, Khaite and Loewe – all of which can be purchased on-site through August 18.

The space’s design takes cues from the building’s past, riffing on racetrack motifs. The store’s central feature is a miniature racetrack garden, equipped with race cars and Mytheresa products; other highlights include custom-fabricated arena seating, a game room installed with racing video games and a VIP lounge where clients can relax and browse product.

In addition to the venue, daily programming offers customers full-bodied experiences, ranging from special product customization and energy readings with a healer, to cocktails and in-person shopping. Porsche is an official sponsor, and it will display its all-electric SUV, the Macan, and offer test drives in its all-electric sedan, the Taycan.