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Commemorative #KeepHerConfident Dove Beauty Bar, housed in special canister, is tennis ball green with a passionfruit and lemon balm fragrance.
August 28, 2024
By: Christine Esposito
Editor-in-Chief
Venus Williams and the soap makers at Dove have developed a special edition bar soap to support their shared mission to help girls stay in sports.
The Dove x Venus #KeepHerConfident Beauty Bar is the brand’s first-ever, limited-edition Dove Beauty Bar collaboration. The soap will not be on shelves; it will be given away in a sweepstakes, according to the Unilever-owned brand.
The commemorative Dove x Venus #KeepHerConfident Beauty Bar comes in a tennis ball-inspired green color with a passionfruit and lemon balm fragrance. The bar is engraved with “CONFIDENT” on the top.
Elements were hand-selected by Williams, according to Dove.
Dove also created a limited-edition canister made from recycled materials. The canister contains three Dove x Venus #KeepHerConfident Beauty Bars—a nod to tennis ball packaging.
“I loved partnering with Dove to create the #KeepHerConfident Beauty Bar and incorporating my favorite fragrances, nods to the game I love with the tennis-ball colored bar and a powerful message to keep our young athletes looking, smelling and feeling great and confident,” said Williams in a statement.
The launch aims to raise awareness of the Body Confident Sport program, coaching tools developed in partnership with Nike to build body confidence in 11-17-year-old girls.
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