Weleda Launches New Facial Care Collections

Weleda is expanding its facial care portfolio with new facial care products and facial cleansers.

Available next month, the new additions blend plant-based ingredients to achieve moisturized, healthy-looking skin per the brand.

Weleda, a Certified B Corporation, says it’s doubling down on its mission to provide sustainable personal care that is good for people and the planet.

“This launch represents more than just an addition to our offerings; it embodies our commitment to providing holistic skincare that boosts the skin’s natural vitality while staying true to our core values,” said Kathleen O’Brien, CEO Weleda North America. “These new formulas are designed to gently cleanse and deeply moisturize, meeting the evolving needs of consumers and offering products that are as eco-friendly as they are effective. With this expansion, we continue to champion our mission of delivering skincare powered by nature’s science.”

The new smoothing care line includes a day cream, night cream and eye cream, featuring wild rose and white tea to protect skin from environmental damage and reduce the first signs of fine lines and wrinkles.

Smoothing Face Care Line

Smoothing Day Cream is billed a moisture-boosting formula with wild rose and white tea that protects against premature aging while targeting the first sign of lines and wrinkles. Testing showed fine lines were reduced, skin looked visibly smoother and the effects of free radicals were reduced, according to the brand.

Smoothing Night Cream is billed a regenerating cream with wild rose and white tea reduces the appearance of first signs of fine lines and supports overnight renewal. Testing showed skin looked visibly smoother, brighter and the effects of free radicals were reduced..

Smoothing Eye Cream contains caffeine, wild rose and white tea hydrates to reduce fine lines and protect against premature aging. Testing showed the delicate eye area looks smoother, and puffiness and dark circles are reduced, according to the naturals company.

New Facial Cleansers Range

The new facial cleansers range includes a makeup removing cleansing oil, deep cleansing gel and a pore refining toner that work to effectively and gently rinse away daily dirt, grime, pollutants and makeup. Skin is left refreshed, supple and soft. Each features witch hazel as a lead ingredient then added natural oils and herbs to moisturize and purify leaving skin radiant.

Makeup Removing Cleansing Oil is a fragrance-free oil cleanser that thoroughly melts away long wear and waterproof makeup, pollution and impurities and rinses off easily with no greasy finish, said the company.

Deep Cleansing Gel is a plant-rich gel cleanser with aloe vera and witch hazel lifts away makeup, dirt and excess oil while preserving the skin’s moisture barrier. Skin is left feeling hydrated, soft and naturally radiant.

Pore Refining Toner uses sage and witch hazel to naturally remove final traces of impurities while moisturizing and purifying. The result is soft, even-looking skin with less visible pores, according to Weleda.

Both the smoothing face care line and face cleansers range will be available for purchase at Weleda.com and Amazon. The cleansers collection will also be available at Whole Foods Market.