Mail slow? View this month’s issue, right online!
Our digital version is easy to share with colleagues. See this month’s issue and digital versions of previous issues too.
Get your products and services in front of thousands of decision-makers. View our print and online advertising options.
A one-on-one interview conducted by our editorial team with industry leaders in our market.
Discover the newest promotions and collaborations within the industry.
Easy-to-digest data for your business.
Shampoos, conditioners, colorants and styling products created by leading industry suppliers.
Creams, serums, facial cleansers and more created by leading suppliers to the skincare industry.
Detergents, fabric softeners and more created by leading suppliers to the fabric care industry.
Eyeshadows, lipsticks, foundations and more created by leading suppliers to the color cosmetics industry.
Bodywashes, and bar and liquid soaps created by leading suppliers to the personal cleanser industry.
Hard surface cleaners, disinfectants and more created by leading suppliers to the home care industry.
Eau de parfums and eau de toilettes, body sprays, mists and more created by leading suppliers to the fragrance industry.
UV lotions and creams, self-tanners and after-sun products created by leading suppliers to the suncare industry.
A detailed look at the leading US players in the global household and personal products industry.
A detailed look at the leading players outside the US in the global household and personal products industry.
Looking for a new raw material or packaging component supplier? Your search starts here.
When you need a new manufacturing partner or private label company, get started here.
Who owns that? To keep track of leading brands and their owners, click here.
An annual publication, Company Profiles features leading industry suppliers with information about markets served, products, technologies and services for beauty, pesonal care and home care.
New products and technologies from some of the brightest minds in the industry.
A one-on-one video interview between our editorial teams and industry leaders.
Listen to the leading experts in the global household and personal products industry.
Comprehensive coverage of key topics selected by sponsors.
Detailed research on novel ingredients and other solutions for the global household and personal care industry.
Company experts explain what works and why.
Exclusive content created by our affiliates and partners for the household and personal care industry.
Exciting news releases from the household and personal care industry.
Our targeted webinars provide relevant market information in an interactive format to audiences around the globe.
Discover exclusive live streams and updates from the hottest events and shows.
Looking for a job in the household and personal care industry, search no further.
Follow these steps to get your article published in print or online
What are you searching for?
Searches for the Netflix series star Millie Bobby Brown surged 100% in 24 hours, per analysts at beauty booking platform Fresha.
December 2, 2025
By: Lianna Albrizio
Associate Editor
Bitchin’!
Netflix lovers can’t get enough “Stranger Things” and its star, Millie Bobby Brown, who plays feminine badass Eleven, (known for the aforementioned famous line in the TV series.)
Given the Dec. 31, 2025 release of the series’ highly anticipated final season, analysts from beauty and wellness booking platform Fresha say Google searches for Brown recently surged 100% in 24 hours.
Her beauty brand, Florence by Mills, debuted her first fragrance “Wildly Me,” in 2023. The brand is sitting pretty at No. 5 on Fresha’s Top 10 Most Popular Celebrity Beauty Brands. The Gen Z-centric brand launched in 2019 when Brown was the ripe age of 15, a testament to the wild success of her influence.
In the words of Dustin Henderson, “Nobody normal ever accomplished anything meaningful in this world.”
Recently, analysts say Florence By Mills has seen a 127% year-on-year global increase in search demand around Black Friday.
“Clients are often inspired by celebrities’ makeup looks, hair, nails and skincare routines when booking their services, and these beauty ranges allow them to get a closer connection to their favorite celebrity figures,” said Annabelle Taurua, expert at leading beauty and wellness booking platform Fresha. “Fame aside, we’re seeing that the celebrity-backed beauty brands that succeed and are highly requested tell a story and foster community.”
Celebrity collaborations are dominating the beauty space, with Happi Top 50 Company Rare Beauty, Kylie Cosmetics, Fenty Beauty and Rhode leading the way. These brands, she said, resonate with a generation that seeks an emotional connection with the brand and its founders as much as quality products.
Check out Fresha’s Top 10 Most Popular Celebrity Beauty Brands here:
Enter your account email.
A verification code was sent to your email, Enter the 6-digit code sent to your mail.
Didn't get the code? Check your spam folder or resend code
Set a new password for signing in and accessing your data.
Your Password has been Updated !
