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The 2026 trade show had a 7% jump in global attendance from last year.
July 7, 2026
By: Melissa Meisel
Cosmopack CBE ASEAN 2026 has successfully ended at the Queen Sirikit National Convention Center – QSNCC in Bangkok from June 24-26.
Cosmoprof has confirmed its position as a strategic meeting point for the beauty industry in Southeast Asia and as a key gateway for companies aiming to expand across Thailand, ASEAN and the wider Asia-Pacific region, said event organizers.
Cosmoprof CBE ASEAN 2026 welcomed 24,859 visitors from 95 countries and regions, recording a 7% increase in overall participation compared to 2025. Strong participation was recorded from Thailand, China, India, the Philippines, Malaysia and South Korea.
The show hosted more than 730 exhibitors, marking a 12% increase compared to 2025.
The event spanned six halls across two floors, reflecting a balanced presence of domestic and international companies, with 47% from Thailand and 53% from overseas markets, said event organizers.
Organized by BolognaFiere Cosmoprof, Informa Markets and Shanghai Baiwen Exhibition Co. Ltd., the successful 5th edition of the event brought together international brands, manufacturers, distributors, retailers, buyers and beauty professionals for three days of business networking, market insights, product discovery and trend scouting in one of the most dynamic regions worldwide, according to organizers.
The debut of Cosmopack CBE ASEAN responded to the growing demand for high-quality supply chain solutions in the region and confirmed Southeast Asia’s increasing role as a manufacturing and innovation hub for international beauty players.
Following the positive results of the 2026 edition, the organizers are already working on the next edition of Cosmoprof CBE ASEAN, which will return to Bangkok from June 23-25, 2027 at the Queen Sirikit National Convention Center – QSNCC.
The North America edition of Cosmoprof is July 13-15 in Las Vegas.
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