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Series 9 arrives to US and boasts up to 50,000 shaves.
January 5, 2017
By: Melissa Meisel
Braun, a subsidiary of Procter & Gamble founded in Germany in 1921, develops and manufactures a wide variety of small domestic appliances that marry technical innovation, reliable quality and distinctive design. These range from electric shavers to beauty products. Braun products enjoy worldwide distribution. Its latest creation is a high-end shaver making news headlines now. The Braun Series 9 collection has arrived to the US market for $299-$329 and will be sold at outposts such as Amazon and Target, to name a few. The newly innovated premium and exclusive range of electric shavers offers men the most efficient shave so they can face, with confidence, every challenge that life brings their way, said the company. The newest innovation of the news Series 9 is its enhanced titanium coated trimmer, which offers detail, style, precision and performance for the world's most efficient shave. Central to the razor surface is a unique golden strip delivering optimal shave technology. The HyperLift & Cut Trimmer coated with Titanium Nitride (TiN) improves the shaver’s ability to glide over the skin with a low level of friction, providing a pleasant and superior feel against the skin. It also protects from corrosion and wear, and increases durability, allowing the new Series 9 to deliver up to 50,000 shaves! The shaver’s fully flexible SyncroSonic shaving head navigates facial contours with ease. The five shaving elements in the shaving head work together to capture every type of hair. Braun’s advanced micro-adaptation OptiFoil shaving foils maneuver nimbly to cut hair as close to the skin as possible over every contour. They work with the center cutting elements, creating precision that minimizes the risk of top layers of skin being cut during shaving and helps avoid skin irritation. The glide is further enhanced with the shaver’s Protective SkinGuard, which catches stubble and beard hairs to use fewer strokes than an average razor and, in turn, creates less tugging and pulling at the skin's surface, even with several days’ growth. It is also compatible with water, foam and gel grooming products, leaving the choice comfortably in men’s hands, said the company.
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