Company News, Marketing News

Tarte Promotes Teachers Marketing Campaign in Video

See how the cosmetics company is promoting a new lipgloss.

Tarte Cosmetics is “swiping up” for teachers. The so-called “unsung heroes” represent what the brand calls the “glimmers” of hope in the community, and featuring them in a new campaign spotlighting their brilliance alongside its own hero product, the Maracuja Juicy Lip Plump Shimmer Glass.

 
Coming from a bloodline of teachers which include her sister and mother, founder Maureeen Kelly donated $50,000 on her 50th birthday towards Tarte Loves Teachers and has helped clear over 2,000 teacher wish lists since starting a TikTok account in 2022. 
 
That philanthropy rippled into partnering with organizations such as Project Glimmer for which customers can choose to donate 1% of their tarte.com orders to fund career path mentorship across various industries.

Learn more in this link.

 

 

 

 



 

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