Zotos Professional Relaunches its Iconic Biotera Brand as First Microbiome-Friendly Certified Hair Care Line

Zotos Professional has unveiled its first microbiome-friendly certified product line with the relaunch of its sub-brand Biotera's new kind-scalp-formulations. 

 

The restaged portfolio aligns with Zotos Professional's nearly century-long history and brand ethos that is rooted in progressive science research and trusting the expertise of visionary hair enthusiasts.

 

“MyMicrobiome is an independent control body that rigorously tests products for the impact on the skin's and scalp's microbiome,” said Dr. Kristin Neumann, a microbiologist who worked closely with the brand. “The 'microbiome-friendly certification' facilitates the decision of consumers when looking for skin and microbiome-friendly products.”

 

The microbiome is an invisible ecosystem of microorganisms all over the body consisting of good and bad bacteria. Cosmetic products that are overly harsh or stripping may disturb the microbiome's delicate balance. Zotos Professional spent years redeveloping Biotera's portfolio, ensuring that each certified product would be considerate to the diversity of the scalp's microbiome.

 

Zotos Professional also partnered with Penny James, board-certified Trichologist IAT, IoT, and hairstylist, for her experience in scalp and hair. 

 

“Maintaining the scalp microbiome will reduce itching, inflammation, and hair cycle interruption,” said James. “The new Biotera formulas, enhanced with coconut oil, help to maintain a healthy scalp and leave hair feeling nourished and moisturized.”

 

The new Ultra Color Care and Ultra Moisturizing sulfate-free collections that are launching first contain scalp-friendly formulas, made with a pre- and post-biotic blend plus a signature beauty boosting botanical. All Biotera formulas are vegan and PETA-Approved. Additional collections will be available in Fall 2022.

 

As innovative pioneers in haircare, Zotos Professional continues to elevate their consumer-centric product offerings that recognize the critical need for scalp care. Biotera's first Microbiome-Friendly Certified line is now available at Sally Beauty and Amazon.com for $12-$13.