Indie Grooming Brand Disco Expands Skincare with Wellness Supplement

Disco, a fast-growing direct-to-consumer company and Nordstrom’s second best-selling grooming brand, is showing that wellness is not just for female consumers with its latest launch for men. New for the season is Disco’s first-ever ingestible, Fountain of Youth, which is a daily skin supplement for men.

“Our mission is to make men feel more comfortable in their skin – we still have much to accomplish,” says Disco founder Benjamin Smith, Austin, TX. “We are adopting a long-term view on men's skincare and will continue to lean into releasing skin-first products that are both unique and effective.”

According to Smith, the supplement took 26 months to develop with the help of an expert chemist and dermatologist team, including Ivy-League M.D. Eva Simmons-O'Brien. 

Gut Health in Wellness

“Skincare starts from the inside out. Developing a skin-focused supplement was a no-brainer,” noted Smith. “Gut health is one of the primary factors in determining your complexion and for us, leaning into the internal part of a skincare routine was the logical next step in building a solutions-based skincare brand for men.” 

This twice-daily supplement is formulated with a blend of probiotics, antioxidants, vitamins and minerals. Ingredients include selenium, quercetin, vitamin B6, pantothenic acid, niacinamide, zinc, copper and a proprietary five-strain probiotic blend.

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