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1-800-Flowers To Sell Air Wick-Inspired Flower Bouquets

Collaboration is limited time offering, promoted by HGTV personality Egypt Sherrod.

1-800-Flowers.com is selling a limited-time collection of exclusive bouquets inspired by Air Wick’s signature home fragrances. Each bouquet in the Air Wick x 1-800-Flowers.com Collection will include directions for the recipient to receive complimentary Air Wick product.

Happi International Top 30 Company Reckitt and the flower delivery brand have tapped interior designer and HGTV personality Egypt Sherrod to promote the collaboration.

The collection’s “pairings” are: Piece of Paradise Bouquet, paired with Air Wick Hibiscus & Blooming Orchids Scented Oil; Lovely Lily and Lavender Bouquet, paired with Air Wick Vibrant Lavender & Waterlily Scented Oil; and  Petal Perfection Bouquet, paired with Air Wick Linen & Petals Essential Mist.

“Through our partnership with 1-800-Flowers.com, we hope to inspire you to find your home’s signature scent,” said Julia Mellberg, US marketing director of Air Wick. “At Air Wick, we know that, just like floral arrangements, the choice of home fragrance to complement your décor is a very personal choice. That is why we offer a wide range of fragrances and products to meet the needs of your family and your space.”

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