Company News, Marketing News, New Products

Boom! By Cindy Joseph Rebrands as Boom! Beauty

The skin care brand ushers in a new era of empowerment and inclusivity in mature skin care.

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By: Lianna Albrizio

Associate Editor

After seven years as Boom! by Cindy Joseph, the brand is introducing its evolution to Boom! Beauty
 
The rebrand is not just a new name, but a renewed mission to empower more women facing the realities of maturing and menopausal skin, per marketers. BOOM Beauty's ethos, defined by “Care, Simplify, and Celebrate,” drives them beyond enhancing skin health to enrich life with joy and connection.

Focus on Mature Skin Health 

With a dedicated focus on mature skin health, the brand says it’s devoted to addressing the evolving skincare needs of the community. 
 
The brand’s full product line can be browsed by boombeauty.com.

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