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Instagram event over the weekend is first of string of events designed to help young WOC build resilience, self-confidence and mental wellness.
July 26, 2021
By: Christine Esposito
Editor-in-Chief
Cantu Beauty is teaming up with nonprofit Gyrl Wonder to support Black and Latina communities by nurturing the next generation of female leaders in a partnership that will provide The programming kicked off on July 24 on International Self-Care Day with a conversation between Cantu Beauty's Melissa Carnegie, head of global communications and community, and Gyrl Wonder Founder Tola Lawal on Instagram Live on @CantuBeauty. “Women of color deserve to be championed,” said Dametria Mustin, vice president of Global Marketing at Cantu Beauty. “Cantu Beauty is excited to work with Gyrl Wonder to empower young women's self-esteem, confidence and equip them with skills to not only navigate the competitive workforce, but also set the tone early that emotional wellness and work-life balance is also a key ingredient to success.” The Instagram conversation is the first of a series of programming designed specifically for Gyrl Wonder mentees. Next month, Cantu will host a series of virtual workshops for National Wellness Month to promote positive energy for the mind, body and soul. Then, Cantu and Gyrl Wonder will convene more than 100 girls for an Emotional Wellness Summit in October. Cantu Beauty has committed an initial investment in Gyrl Wonder programs through the remainder of the year, with support from an in-store point-of-purchase display at select Walmart stores nationwide with a portion of proceeds benefitting Gyrl Wonder.
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