Mikimoto Signs Fragrance Deal with Lalique Group

Lalique Group SA has signed an exclusive and worldwide perfume licensing agreement with Japanese jeweler Mikimoto.

Under the terms of the agreement, which will initially run through 2035, Lalique Group will exclusively create and distribute a collection of perfumes and crystal editions for the high-end jeweler Mikimoto.

The launch of the first Mikimoto crystal edition under the license is planned for 2025 with the international roll-out of the first luxury perfume line scheduled for spring 2026.

The fragrances will be distributed and marketed through Lalique Group’s global network, leveraging Mikimoto’s brand in Asia and other key market regions including the Americas, Europe and the Middle East, according to the companies.

Founded in 1893 by Japanese entrepreneur Kokichi Mikimoto, who created the world’s first cultured pearl, Mikimoto combines 130 years of experience in pearl jewelry and craftsmanship.  The brand has flagship boutiques in key financial and luxury hubs globally including Tokyo, New York, Paris, London, Beijing, Shanghai, Hong Kong, Taipei, Singapore and Bangkok, among others.

“We are delighted to be the exclusive perfume partner of Mikimoto, and we are very much looking forward to presenting unique fragrances that embody Mikimoto’s unique DNA. Mikimoto and Lalique Group share a sense of excellence and craftsmanship making this partnership an ideal opportunity to further strengthen our perfume portfolio,” said Roger von der Weid, CEO of Lalique Group.

According to Yasuhiko Hashimoto, managing director at Mikimoto, both companies address a market in the high-end consumer goods sector, “where perfumes are an important form of expression and also a natural fit with pearl jewelry. With Lalique Group as a premium manufacturer, we can take our perfume offering to the next level.”

Lalique’s Perfume Portfolio