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Title sponsorship kicks off a new era for the company.
December 23, 2024
By: Lianna Albrizio
Associate Editor
Starco Brands kicked off the next chapter of its Art of Sport brand with Art of Sport LA Bowl Hosted by Gronk, held at SoFi Stadium.
Starco Brands owns indie fragrance brand, Skylar.
“The energy of championship night perfectly mirrors what Art of Sport stands for today,” said Ross Sklar, CEO of Starco Brands, parent company of Art of Sport. “What began as athletes’ most trusted personal care brand is now expanding into their complete game-day routine. From our new premium protein powders to advanced pain relief solutions, we’re meeting athletes’ needs at every crucial moment. Tonight’s LA Bowl Hosted by Gronk showcases exactly what Art of Sport stands for – empowering athletes to perform at their best.”
Founded to meet the unique needs of athletes, Art of Sport has built a reputation for delivering personal care products that stand up to the rigors of training and competition. Today, Art of Sport is furthering its mission by becoming a brand dedicated to fueling greatness in every athlete, at every level, by adding both nutritional (protein powder) and pain relief (muscle relief sprays) products to its portfolio.
The expanded portfolio can be found at retailers such as Amazon, Costco and Kroger, and is being supported with a new national ad campaign breaking during tonight’s broadcast on ESPN.
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