The Honey Pot Named Body Care Partner of WNBA’s Atlanta Dream

Women’s professional basketball is a hot commodity, and a fast-growing personal care and wellness brand has scored a big marketing deal with one of the franchises.

The Honey Pot has inked a partnership with the WNBA’s Atlanta Dream basketball team as its exclusive body care partner. The brand will provide athletes with body care products throughout the season in the team locker room. Samples of The Honey Pot’s products will also be available to fans on a complimentary basis at select home games.

This collaboration will serve as a vehicle for The Honey Pot and the Atlanta Dream to educate the Atlanta community about holistic well-being, according to the personal care brand and the basketball franchise.

Further, the partnership will also engage with the local community through initiatives, including the annual Atlanta Dream Backpack Drive to provide essential supplies to students and a community clinic for young athletes. These projects will spotlight their joint commitment to support holistic well-being beyond the basketball court, according to stakeholders.

The Honey Pot, which was acquired earlier this year, has roots in Atlanta.

“We are incredibly excited to be working with the Atlanta Dream as our first-ever athletic partner,” said Bea Dixon, CEO and co-founder. “As an Atlanta-based brand, we care deeply about the community that has shown us so much support since the brand’s launch over 10 years ago.”

“We are thrilled to partner with The Honey Pot and highlight this incredible brand,” said Laila Brock, Atlanta Dream SVP of strategic partnerships and community impact. “As an Atlanta-based company founded on principles that align so closely with the Dream’s, we are proud to partner with The Honey Pot to serve the Atlanta community. We look forward to working with them to celebrate and empower women beyond the game of basketball.”