Coalition members are allergist Dr. LanAnh Do, dermatologist Dr. Rachael Cayce and plastic surgeon Dr. Sarmela Sunder.
"We were founded by a physician and want to stay true to our roots by continuing to innovate with doctor-curated, safe-for-sensitive-skin formulas. We are committed to keeping our promise to maintain our consumers' trust by delivering the healthiest and most efficacious beauty innovations – vetted, crafted, tested, and validated by top physicians in skin health," said Alice Chen, VP of marketing for Physicians Formula. "We are thrilled to introduce our Physicians Coalition, an altruistic trio of distinguished physicians who are passionate about public health. We will work closely with them on product development, R&D, and consumer and media relations."