Coty worked with Cruelty Free International to undergo a rigorous audit of the brand’s supply chain and ingredients, resulting in Leaping Bunny certifying that Covergirl products and ingredients are not tested on animals either by Coty or its suppliers.
The Leaping Bunny certification program is the most comprehensive worldwide cruelty free standard and includes checking for animal testing down to the International Nomenclature of Cosmetic Ingredients (INCI) manufacturer level and an ongoing internal monitoring system. Leaping Bunny certification is the only globally recognized program that requires regular independent supply chain audits to ensure continued compliance.
As part of the strategic partnership, Coty has also committed that at least one more of its brands will become certified through the Leaping Bunny program by 2020. The company will leverage the knowledge it gained about global supply chain certification through this process to help drive more responsible practices across its brand portfolio and the beauty industry.
