Charles Sternberg, Assistant Editor01.25.21
Unisex body wash line Youbody, founded by product development expert Heather Fritzsche, has launched a waterless body wash system.
With the knowledge that traditional body wash is made up of about 85% water and creates over a billion plastic bottles of body wash that end up in garbage and recycling streams each year, Fritzsche set out to create an eco-friendly alternative that is premium, sustainable, customizable and charitable. In addition to using less water, youbody packets are eco-friendly and break down into clean energy in 120 days and are also sulfate-free, sulfite-free, paraben-free, and hypo allergenic.
Youbody's Starter Kit comes with a youbody pod, and a choice of five powdered, scented Essences to customize the experience. The pod is a patented design which allows the customer to mix their custom blend of body wash right in a dispensing tool that provides ideal lather and exfoliation.
There are eight scents—Awake, Balance, Calm, Clean, Escape, Play, Simple and Wander—featuring superfood ingredients such as Caribbean ginger, Icelandic kelp, pomegranate seed oil and more.
Youbody offers a subscription service with free shipping for monthly or bimonthly delivery.
“I’m a real believer that businesses have the responsibility to make the world a better place. I really think youbody can do that by helping people embrace who they are, without stereotypes, and protecting our rivers and oceans,” said Fritzsche.
Water stewardship and sustainability are core values of youbody and with that in mind, the company donates 5% its proceeds to Water.org.
With the knowledge that traditional body wash is made up of about 85% water and creates over a billion plastic bottles of body wash that end up in garbage and recycling streams each year, Fritzsche set out to create an eco-friendly alternative that is premium, sustainable, customizable and charitable. In addition to using less water, youbody packets are eco-friendly and break down into clean energy in 120 days and are also sulfate-free, sulfite-free, paraben-free, and hypo allergenic.
Youbody's Starter Kit comes with a youbody pod, and a choice of five powdered, scented Essences to customize the experience. The pod is a patented design which allows the customer to mix their custom blend of body wash right in a dispensing tool that provides ideal lather and exfoliation.
There are eight scents—Awake, Balance, Calm, Clean, Escape, Play, Simple and Wander—featuring superfood ingredients such as Caribbean ginger, Icelandic kelp, pomegranate seed oil and more.
Youbody offers a subscription service with free shipping for monthly or bimonthly delivery.
“I’m a real believer that businesses have the responsibility to make the world a better place. I really think youbody can do that by helping people embrace who they are, without stereotypes, and protecting our rivers and oceans,” said Fritzsche.
Water stewardship and sustainability are core values of youbody and with that in mind, the company donates 5% its proceeds to Water.org.