04.01.22
Derma E, a leading dermatologist-recommended clean skincare brand part of Topix Skin Health with a network of over 6,000 dermatologists, is now plastic-neutral.
Through its partnership with CleanHub, an organization aimed at stopping ocean plastic pollution at scale, Derma E will support the protection and preservation of the oceans and assist in the recovery of the nearly 11 million tons of plastic waste that enter them every year.
As a Southern California-based brand, Derma E has long been committed to keeping the oceans and beaches clean. For years the brand has supported organizations including Keep America Beautiful and Ventura County Coastal Clean Up.
Now, as a co-processing partner of CleanHub, Derma E is committed to the collection, recovery, and disposal of 10,000 pounds of non-recyclable plastic (i.e. grocery bags, wrappers, and food containers), which is more plastic than they produce, before it enters the oceans (approximately 2,400,000 plastic bottles).
Non-Recyclable plastic makes up 80% of all ocean plastic, and CleanHub works with trusted local waste collection companies to specifically utilize this non-recyclable plastic waste and turn it into alternative fuel. It then uses proprietary software that tracks each step of the disposal process from waste collection to the final co-processing of the material, monitoring and verifying the recovered volumes as proof that the invested money had the intended impact.
Derma E’s sustainability initiatives don’t end with CleanHub. Derma E is always striving to lessen its impact on the environment and improve its conservation efforts within the organization. The brand recognizes its responsibility to the community, customers and the environment, thus reflecting the brand’s exclusion of over 2,500 harmful ingredients in their products.
Additionally, Derma E is a Leaping Bunny-certified brand – the gold standard for cruelty-free beauty. Its packaging components are 100% recyclable, and they offset 100% of conventional electricity use with wind energy certificates. Its Natural Mineral Sunscreens are formulated with ingredients identified as safe for coral reef ecosystems and their nano-particle-free, chemical-free broad spectrum Zinc Oxide is tested and proven to be reef safe.
The brand is also celebrating 15 years of manufacturing with wind power, reducing its environmental footprint by offsetting 100% of conventional electricity use with wind energy certificates. This renewable energy purchase supports Derma E in its continuing effort to offset carbon dioxide emissions completely. And, as part of its ongoing “Close the Loop” initiative, 2022 will see Derma E begin to remove secondary packaging to reduce waste and change glass packaging to PCR plastic to lighten product weight and reduce petrol throughout the entire supply chain.
The brand says it will continue to pursue all possible avenues to achieve zero waste and looks forward to seeing the rest of the industry follow suit.