Dr. Barbara Sturm Opens Spas in New York City

For skincare expert Dr. Barbara Sturm, New York, New York is so nice, she's opened up new spas—twice. The uptown location, on Madison Avenue, has a clinical setting, which Sturm maintains has the feel of going to the doctor's office. In contrast, the Soho location is more fast-paced, matching the hustle and bustle of life south of Houston Street. 

Treatment menus have been expanded to include Sturm’s new professional range, the Exosometic Collection. The technology is said to help with cell signalling, encouraging cell regeneration, which leads to firmer skin, according to the company.