09.27.22
ELF Beauty has released its first-ever impact report, detailing the company’s environmental, social, and governance initiatives and accomplishments for fiscal year 2022.
The report highlights how ELF Beauty is making a positive impact on people, the planet and animals.
“I am pleased to share our inaugural impact report, which underscores how ELF Beauty has always been an inherently purpose-driven company,” said Tarang Amin, ELF Beauty's chairman and chief executive officer. “Our Impact Report is more than words that we say; it’s designed to guide our actions and inspire positive actions in others. I am proud of the ELF Beauty team for everything we have already achieved in our ESG journey and look forward to sharing our progress in the months and years ahead.”
Commitment to Diversity, Accessibility and More
The company is one of only 26 companies where underrepresented demographic groups represent at least one-third of the board (out of nearly 4,500 US public companies) according to MSCI. Its employee base comprises over 75% women, over 40% diverse and over 65% Millennial and Gen Z.
ELF also brings premium quality products at an extraordinary value, and in fiscal year 2022, added Fair Trade Certified and E.l.f. clean; it is the first beauty brand to have a third-party manufacturing facility Fair Trade Certified. Enforcing its committed to 100% clean beauty, the brand reformulated over 350 SKUs to comply with its standards of “clean.”
ELF also provides equal opportunities for growth and success. Its commitment to culture and people was affirmed by Fortune Magazine, who named ELF Beauty to its annual lists of Best Workplaces in 2021. Its overall employee engagement score was 89% in 2022—15 percentage points above the industry benchmark. Ninety-five percent of employees recommend ELF as a great place to work.
In regards to inclusivity, ELF supports and empowers underserved communities by partnering with likeminded organizations. This year, the brand donated nearly $185,000 to various charities through formal partnerships and corporate matching of employee donations. This year, the brand was one of the first beauty brands to launch a Twitch channel, with its “E.l.f. You” channel designed to support up-and-coming women creators.
In regards to sustainability, the brand advanced its packaging sustainability strategies—eliminating more than 1 million pounds of excess packaging since the inception of “Project Unicorn,” and setting a new goal for 100% of ELF Beauty paper cartons to be Forest-Stewardship Council-certified by 2025. The brand also completed its first measurement of greenhouse gas emissions to establish a baseline toward future environmental strategy development.
Priding itself on its cruelty-free practices, the brand this year achieved double-certified “cruelty-free” status from People for the Ethical Treatment of Animals (PETA) and Leaping Bunny across all its brands.
The full 2022 Impact Report can be viewed here.