01.19.23
Tarte Cosmetics has unveiled its new Maracuja Juicy Foundation in 22 shades in Dubai alongside 33 global influencers in an event called "Glow Around the Global."
The trip, focused on lifting others up, is supporting women and young girls in the Middle East with donations made in each attendees’ honor to Middle East-based charities, specifically chosen by ME-based tartlettes/influencers, to further lift women up with education, advancement and scholarship.
As an extension of the Tik Tok-viral Maracuja line, Tarte Maracuja Juicy Glow Foundation offers the Maracuja line’s signature moisturizing benefits, as well as a so-called “out-of-this-world glow” for 22 shades in the neutral, medium and deep skin tone families. The Maracuja Juicy Glow Foundation offers a waterproof 16-hour wear.
Product Information
The new Maracuja Juicy Glow Foundation ($40) uses a 10+ superfruit complex and hydrating sustainably sourced ingredients like hyaluronic acid to give you medium coverage and a dewy-radiant finish. Utilizing encapsulated maracuja spheres, the foundation will create a natural finish, making skin look refreshed, brighter and smoother. The antioxidant-rich illuminating flower extract delivers next-level radiance, gliding onto your skin easily to blur pores, fine lines, and imperfections, all while keeping your skin drenched in moisture.
Tarte Cosmetics has partnered with a cooperative in the rainforest to develop an all-female farming community where they use the seeds that would normally be discarded and cold-press them into maracuja oil. The product does good for the skin while empowering a community of women and reducing the carbon footprint.
The Maracuja Juice Glow starts will be available for purchase on February 9 on QVC.com and March 2 on tartecosmetics.com.