Men’s Grooming Brand Scotch Porter Expands into Body Category

Award-winning grooming and wellness brand Scotch Porter has expanded into the body care category with the introduction of two new products: the Scotch Porter Hydrating Body Wash and Intense Anti-Dry Body Lotion. 

 

The brand’s extension into body care is a continuation of its rapid growth and commitment to increasing men’s accessibility to clean, affordable, non-toxic products that provide solutions to the issues they face daily. On the heels of being recognized as the fastest-growing men's grooming brand — with more than 74% growth in US retail — by IRI worldwide, Scotch Porter continues to leverage consumer insights to meet the grooming and wellness demands of the modern male consumer.

 

“Our success is grounded in our consumer-centric approach, ensuring that we are listening to our community, understanding their pain points, and developing innovative ways to improve their grooming routines,” said Calvin Quallis, founder and CEO of Scotch Porter. “The introduction of our Hydrating Body Wash and Intense Anti-Dry Lotion is no exception. As we continue to drive our commitment to supplying men with the tools necessary to feel their best and live their best and most-fulfilled lives, we look forward to expanding into adjacent categories that fortify Scotch Porter as a holistic brand offering clean, effective and non-toxic grooming and total wellness solutions with ‘him’ in mind.”

 

Infused with high-performing natural ingredients such as jojoba, moringa and marula oil, the Hydrating Body Wash and Intense Anti-Dry Body Lotion are designed to provide hydration for all skin types and tones, including dry, dull, or hyperpigmented skin. The new body care offerings will be introduced in two scent variants inspired by the brand’s acclaimed fine fragrance collection, Sandalwood & Tobacco Musk, and Citrus & Crisp Woods. Complementing its flagship beard, hair, and skincare products, the body care line creates a comprehensive personal care collection for men. 

Hydrating Body Wash ($7.99)— The Scotch Porter Hydrating Body Wash is a hydrating cleanser featured in two scents — Sandalwood & Tobacco Musk and Citrus & Crisp Woods. The lather locks in moisture and rinses clean without residue for fresh, clean and healthy-looking skin. The formula with marula oil, oat and rice protein and niacinamide helps to soften skin and improve its texture.

 

Intense Anti-Dry Body Lotion ($7.99)—  The Scotch Porter Intense Anti-Dry is a moisturizing shea butter-based body lotion featured in two scents — Sandalwood & Tobacco Musk and Citrus & Crisp Woods.