03.30.23
GK Hair has taken a strong initiative towards sustainability by establishing a vegan hair care range.
According to a recent study, veganism can significantly reduce the carbon footprint. The greenhouse effect that comes from the breeding and feeding of animals to harvesting their benefits can be drastically reduced if the same benefits are harvested through plants, the brand says.
Per GK Hair's years-long scientific research, any benefit gained by damaging the environment can always find a more sustainable alternative through plants. The development of Juvexin and Juvexin V2, the brand says, is living proof of the claim.
Dry Shampoo, CBD Shampoo and Conditioner
The GK Hair vegan range includes vegan dry shampoo, CBD shampoo and conditioner, and reportedly the first vegan taming treatments in the hair industry. Infused with Juvexin V2, a vegan protein blend derived from quinoa and pea, the vegan dry shampoo is a viable solution for the oily-haired consumer. With a few spritzes of the product on the roots, the hair is free of excess oil and sebum without having to wash it.
The vegan taming treatments have been game-changing for those who'd love to have manageable hair but are unable to find a vegan solution. The vegan Juvexin present within replenishes the hair and rebuilds it to its core, making it healthy, smooth and frizz-free.