05.15.23
Jennifer Aniston’s LolaVie hair care brand will be stocked at Ulta Beauty, marking its first entry into brick and mortar. Beginning today, guests can shop the full range of LolaVie products in all 1,350-plus Ulta Beauty locations. The line's debut in stores follows an online deal announced just weeks ago.
"We launched in 2021 and since then, the brand's success has exceeded my wildest expectations! Now, we're launching into Ulta Beauty, the largest beauty retailer in the US I'm
thrilled that more people can experience and witness the magic of LolaVie for themselves online at Ulta.com and now in-store,” said Aniston.
"I'm delighted to welcome LolaVie to our assortment and can't wait for new and existing guests to discover Jennifer's thoughtfully created award-winning products at Ulta Beauty," said Monica Arnaudo, chief merchandising officer, Ulta Beauty. "With beauty enthusiasts continuing to prioritize their personal values, we're proud to exclusively offer a brand that aligns so seamlessly with conscious-minded consumers seeking effective solutions that are both good for people and the planet. We know our guests will embrace LolaVie with enthusiasm and we're thrilled to be part of this exciting next chapter helping unlock new possibilities for her brand."
All LolaVie products will be sold by Ulta—Glossing Detangler, Perfecting Leave-In, Lightweight Hair Oil, Restorative Shampoo and Restorative Conditioner.
"We launched in 2021 and since then, the brand's success has exceeded my wildest expectations! Now, we're launching into Ulta Beauty, the largest beauty retailer in the US I'm
thrilled that more people can experience and witness the magic of LolaVie for themselves online at Ulta.com and now in-store,” said Aniston.
"I'm delighted to welcome LolaVie to our assortment and can't wait for new and existing guests to discover Jennifer's thoughtfully created award-winning products at Ulta Beauty," said Monica Arnaudo, chief merchandising officer, Ulta Beauty. "With beauty enthusiasts continuing to prioritize their personal values, we're proud to exclusively offer a brand that aligns so seamlessly with conscious-minded consumers seeking effective solutions that are both good for people and the planet. We know our guests will embrace LolaVie with enthusiasm and we're thrilled to be part of this exciting next chapter helping unlock new possibilities for her brand."
All LolaVie products will be sold by Ulta—Glossing Detangler, Perfecting Leave-In, Lightweight Hair Oil, Restorative Shampoo and Restorative Conditioner.