09.13.23
NY-based nail studio and brand founded by fashion magazine editor Eleanor Langston Paintbox launched its first limited edition collection of press-on nails on September 13, 2023.
The Paintbox brand creates products inspired from runway fashion modern New York style focusing on bold color theory and highly curated nail art designs. Recently the brand’s Lookbook for proprietary designs was featured with Sarah Jessica Parker in “And Just Like That.”
“Our limited Fall 2023 NYFW launch collection for five press-on looks takes Paintbox and the nail press-on industry to a new level,” said Langston. “Unsatisfied with the current DIY nail care offerings on the market, we sought to transform the category with a product that gives women the greatest convenience and confidence.”
The new collection was featured on models walking the runway at this year’s NYFW.
Five styles are included in the collection.
“Our research led up to create a press-on that has the most flattering shape (natural-looking almond), the chicest length (elongating-but-functional medium), and the very best fit (half-sizes to fit all fingertips) and that is near foolproof in its application including the option of quick change with super gel tabs,” Langston added.
The gel tabs are designed for easy application and removal and can be combined with the brush on glue for longer wear. The nails are dried and ready for use in 15 minutes lasting about 7days and can be reused up to three times.
The Paintbox brand creates products inspired from runway fashion modern New York style focusing on bold color theory and highly curated nail art designs. Recently the brand’s Lookbook for proprietary designs was featured with Sarah Jessica Parker in “And Just Like That.”
“Our limited Fall 2023 NYFW launch collection for five press-on looks takes Paintbox and the nail press-on industry to a new level,” said Langston. “Unsatisfied with the current DIY nail care offerings on the market, we sought to transform the category with a product that gives women the greatest convenience and confidence.”
The new collection was featured on models walking the runway at this year’s NYFW.
Five styles are included in the collection.
- In The Verge: a nude base with an angled silver glitter tip.
- The Right Angle: a matte clay base with a metallic copper foil curving along the side and bottom of the nail.
- Space Age: an off-white nail with a minimalistic gold strip
- Twosome: a blush pink nail with a bold block of coral red.
- Falling Hard: a powder blue nail with blocks of mint and sage green.
“Our research led up to create a press-on that has the most flattering shape (natural-looking almond), the chicest length (elongating-but-functional medium), and the very best fit (half-sizes to fit all fingertips) and that is near foolproof in its application including the option of quick change with super gel tabs,” Langston added.
The gel tabs are designed for easy application and removal and can be combined with the brush on glue for longer wear. The nails are dried and ready for use in 15 minutes lasting about 7days and can be reused up to three times.