Perricone MD Expands No Makeup Skincare Collection With Instant Blur Priming Moisturizer

Perricone MD has expanded its No Makeup Skincare Collection with No Makeup Instant Blur Priming Moisturizer, an ultra-rich, moisturizing primer that instantly and visibly blurs, smooths and preps the skin by minimizing the look of pores, redness, lines and wrinkles. It is designed to be used as the last step in a skincare regimen; when applied prior to makeup application, it creates a silky, smooth canvas and prolonged makeup wear.

No Makeup Instant Blur Priming Moisturizer is comprised of a unique blend of ingredients that delivers visible results both instantly and over time, according to the brand. It is formulated with alpha-lipoic acid (ALA); Natural Blurring Complex, a blend of moisturizing ingredients and minerals to provide an instant and lasting blurring effect by diffusing and reflecting light; and glycerin.

“The No Makeup Collection is held to the same standards as skincare. Each product in this collection is rooted in a skincare first, color second mindset,” noted Jennifer Trovel, chief marketing officer. “The launch of the No Makeup Instant Blur Priming Moisturizer was our way to tactically extend our very successful Instant Blur into a new format and texture that not only delivers on what customers expect from a primer but also includes the added benefit of hydration.”

The original No Foundation Foundation makeup franchise was launched by Perricone in 2012, with the “philosophy that healthy skin should be seen, not covered,” said Robert Koerner, president of the brand.

Dr. Nicholas Perricone To Keynote at Happi's Wellness Conference 

Perricone MD was created by Dr. Nicholas Perricone, world-renowned author of New York Times best seller, The Wrinkle Cure. Dr. Perricone's seminal work challenged the prevailing norms of the skincare industry with its visionary approach to aging and introduction to the advantages of a healthy lifestyle.

Dr. Perricone is the keynote speaker at Happi’s upcoming Wellness Conference, which will be held on Nov. 3, 2023 in New York City. Registration is open for this one-day event that will explore ingestibles and topicals for healthy aging.