10.21.23
Baccarose, the India partner of the globally renowned Japanese beauty brand, Shiseido, has opened the beauty brand’s first standalone boutique store in India.
Located at Inorbit Mall, Malad, Mumbai, the new store represents a significant milestone in Happi Top 50 Company's journey in India and promises an exceptional beauty shopping experience to the Indian audience.
The store was inaugurated by Tamannaah Bhatia, the first-ever brand ambassador in India for the Shiseido skincare range along with Nicole Tan, president & CEO Shiseido Asia Pacific, Nicolas Baudonnet, vice president fragrance and cosmetics division, Asia Pacific and Kadambari Lakhani, director, Baccarose Perfumes & Beauty Products Pvt. Ltd.
World-Class Products
Baccarose, as the exclusive partner of Shiseido in India, is bringing the world-class products of the iconic Japanese brand closer to Indian consumers. The opening of the standalone boutique store at Inorbit Malad is a testament to Shiseido’s commitment to providing high-quality beauty products and personalized services to beauty enthusiasts in India.
"We are excited to introduce Shiseido’s world-class beauty products to the vibrant and diverse market in India," said Baudonnet. "Our brand has a rich heritage of over 150 years, and we are delighted to bring our expertise and innovative products to Indian consumers. The opening of our first stand-alone boutique store at Inorbit Mall, Malad signifies our commitment to providing an exceptional shopping experience and helping individuals embrace their unique beauty."
The new boutique store at Inorbit Malad is designed to offer an immersive and luxurious shopping experience. Customers can explore the brand’s extensive range of skincare and makeup products, all crafted with precision and expertise honed over the brand’s 150-year heritage. The store features trained beauty consultants who provide personalized consultations, enabling customers to discover products tailored to their individual needs and preferences.
The new 400 square-foot boutique store boasts a modern and elegant design, reflecting the brand’s commitment to aesthetics and sophistication. Shiseido has also developed the Skin Visualizer—a touch-free device that instantly measures and visualizes the current condition of beauty circulation. Inspired by the brand’s focus on increasing the vitality of every person's skin, regardless of age, sex, ethnicity or skin type. Once it measures and images the condition of beauty circulation in an individual's skin, personalized beauty advice is provided.
Developed through many years of research by Shiseido, the device is designed to help bring beauty out from the skin's foundation, rather than merely solving problems on the surface. Because it requires no physical contact to produce its visualizations, the user experience provides a sense of safety and peace of mind.
Customers can expect personalized consultations from beauty experts, enabling them to discover products tailored to their specific skin type, concerns, and preferences. Shiseido's knowledgeable staff will be on hand to offer expert advice and demonstrate the latest beauty trends.