IT Cosmetics’ New Serum Calms Flare-Ups in Rosacea-Prone Skin

The winter weather is rough on rosacea.

 

For consumers with the acne-like skin condition, which currently affects up to 20% of the population, triggers include exposure to extremely hot and cold temperatures. Apart from consuming spicy foods like a piping hot bowl of curry, the blustering winter winds and long, hot showers can result in an unsightly flare-up.    

 

To keep faces redness-free this winter 2024 and beyond, IT Cosmetics has launched a new innovation that does what its name suggests: “Bye Bye Redness.” The serum is proven to reduce facial redness rapidly and overtime while also soothing sensitivity and strengthening the skin’s moisture barrier in one hour. 

The “skin-loving formula” helps tackle and neutralize redness on all skin tones and types while providing 24-hour hydration. Per an eight-week clinical study by the brand, in one week, Bye Bye Redness – safety-tested on rosacea-prone skin and recognized by the National Eczema Association with the Seal of Acceptance – is clinically proven to calm redness and increase skin clarity.

 

Formulated with a unique blend of green, light-reflecting pigments and niacinamide, oatmeal, and peptides, the dermatologist-tested serum is clinically proven to reduce redness and improve clarity, skin texture and tone evenness in one week. 

 

Bye Bye Redness retails for $35 on ITCosmetics.com.

 

Check out The Happi Podcast with Dr. Julie Russak, of Russak Dermatology, who takes a deep dive into rosacea.