04.06.15
Did you know that three billion toys were purchased in 2014 alone? And what about all those existing ones already in your basement—you know that board game missing the key “red” player, junior's plastic guitar without strings or that really dirty stuffed puppy in space suit that lights up when you pull its tail? Tom’s of Maine is answering the call of what to do with unusable toys that aren't fit for donating. Rather than them toss it in a landfill, the personal care company and TerraCycle are teaming up during Earth Month to offer the first program that empowers families across the country to recycle broken toys.
Families are encouraged to sign up for a Toy Recycling Box, available free of charge at www.TomsofMaine.com/toyrecycling, while supplies last. The boxes come with a prepaid shipping label for an easy return process once full. Everything from dolls to board game pieces can be placed in the box and shipped to TerraCycle free of charge.
"It's not easy to throw away our kids' favorite toys when they are beyond repair," said Susan Dewhirst, goodness programs manager at Tom's of Maine. "However, when they are worn out and can't be donated, recycling or upcycling toys is a simple way to reshape the way kids think about waste. Thirty years ago, we would never have imagined that toy parts could be repurposed into a new picnic table. Imagine the possibilities ahead if we all work together."
Families are encouraged to sign up for a Toy Recycling Box, available free of charge at www.TomsofMaine.com/toyrecycling, while supplies last. The boxes come with a prepaid shipping label for an easy return process once full. Everything from dolls to board game pieces can be placed in the box and shipped to TerraCycle free of charge.
"It's not easy to throw away our kids' favorite toys when they are beyond repair," said Susan Dewhirst, goodness programs manager at Tom's of Maine. "However, when they are worn out and can't be donated, recycling or upcycling toys is a simple way to reshape the way kids think about waste. Thirty years ago, we would never have imagined that toy parts could be repurposed into a new picnic table. Imagine the possibilities ahead if we all work together."