09.15.10
Multi-tasking products are all the rage. As a result, Davines introduces the first and only hair care SKUs designed not only for hair, but also face and body. Gentle enough for even the most delicate skin and effective enough to thoroughly cleanse and condition hair, the breakthrough Authentic collection features from 98% to 100% naturally-derived ingredients, according to the company.
The four-product collection trades in synthetics like SLS, SLES, sulfates, parabens, artificial colors, silicons, mineral oils, PEG and etoxilates for sustainable formulations including biodegradable surfactants and organically cultivated actives like shea butter and sesame, jojoba, sunflower and carthame oils. Extracted from Mediterranean carthame seeds, carthame oil is rich in vitamin K, omega 6 and antioxidants.
The collection is naturally scented with a blend of essential oils of lemon, bergamot, mandarin, eucalyptus, geranium, neroli, orange blossom, rose, tuberose and cedarwood.
The products are available in select salons now and will roll out nationally in October.
More info: www.davines.com
The four-product collection trades in synthetics like SLS, SLES, sulfates, parabens, artificial colors, silicons, mineral oils, PEG and etoxilates for sustainable formulations including biodegradable surfactants and organically cultivated actives like shea butter and sesame, jojoba, sunflower and carthame oils. Extracted from Mediterranean carthame seeds, carthame oil is rich in vitamin K, omega 6 and antioxidants.
The collection is naturally scented with a blend of essential oils of lemon, bergamot, mandarin, eucalyptus, geranium, neroli, orange blossom, rose, tuberose and cedarwood.
The products are available in select salons now and will roll out nationally in October.
More info: www.davines.com